Video Search - The next big opportunity in online advertising!

Video Advertising is an up and coming new form of online advertising that, like search marketing back in 1998, is starting off very quietly and getting little attention from advertisers. Video search combines some of the best attributes from several mediums and blends them to create potentially one of the most powerful and unique forms of advertising. Imagine:

The Power of Sight & Sound
Reaching 75% of US Households
Viewer Interaction!
Extremely Low CPM
Unmatched Viewer Segmentation
User Initiation similar Search Marketing
Infinitely Trackable

Most people realize that there are websites like YouTube.com that attract millions of visitors every day (72 million per month for YouTube.com to be exact, which Google acquired for $1.65 billion). But few advertisers realize that there is an advertising opportunity associated with these sites.

Online Video Advertising currently represents less than 0.1% of all online advertising but considering the potential reach this is sure to change. There are many ways to successfully execute a video advertising campaign. However, most companies are just repurposing their TV ads for the web, which is only the start of a fully developed video campaign. Other advertisers are taking it a step further and realizing that the online video reach is enormous and worth the cost of production and creating video commercials specifically for their online needs.

To learn more about video search contact Search Discovery for an in-depth presentation and consultation on how your company could be part of this cutting edge opportunity.