Identity resolution is critical in customer-centric marketing and providing exceptional customer experiences. Here’s what you need to know about how it works, who needs it, and how to get…
What is a CDP? A Customer Data Platform (CDP) is software that allows you to leverage what you know about your customers to create experiences that are more compelling…
…Sutherland Data Science Kelly Wortham Optimization Stew Schilling Analytics Architect Tim Wilson Analytics + Data Science Valerie Kroll Optimization Kavita Basdeo Data Engineering Salesforce Adobe Google Domo Tweets by SearchDiscovery…
…Linkedin-in Sarah Baker Business Intelligence Lead Linkedin-in Kavita Basdeo Customer Data Platforms Lead Linkedin-in Melanie Hall Testing + Personalization Lead Linkedin-in Robert Barto Paid Media Programs Lead Linkedin-in Jacob Stoops…
