Earlier today, Google announced the launch of the +1 button on Google search.

Now, fans of your busi­ness can recom­mend what you offer, for all their friends and contacts to see. By helping searchers see more personal, rele­vant ads, Google believes you’ll see more qual­i­fied traffic. The +1 button will auto­mat­i­cally be added to AdWords ads over the next few weeks for English searches on Google.com.

Learn more about Google’s new +1 button:

Soon, adver­tis­ers will also be able to add +1 buttons to their webpages to make it even easier for customers to +1 content.

If you’d like to be noti­fied when +1 is avail­able for your site, contact your Search Discovery team.