Search Dis­cov­ery, an Atlanta-based online con­sul­tan­cy, announced today that it has been named Dig­i­tal Agency of Record for Atlanta Bal­let. Dur­ing this part­ner­ship, Search Dis­cov­ery will pro­vide its com­pre­hen­sive ser­vice offer­ings to Atlanta Bal­let and over­see all dig­i­tal mar­ket­ing efforts of the orga­ni­za­tion.

Atlanta Ballet DancerSearch Dis­cov­ery is a def­i­nite leader in the dig­i­tal mar­ket­ing are­na and we are ecsta­t­ic to grow our rela­tion­ship with them,” said Tri­cia Ekholm, Direc­tor of Mar­ket­ing at Atlanta Bal­let. “Our expe­ri­ence with the entire team has been phe­nom­e­nal. They’ve proven to be a per­fect part­ner for us, deliv­er­ing a pro­gram that aligns seam­less­ly with our company’s strate­gic vision and mar­ket­ing goals. We look for­ward to a long and fruit­ful part­ner­ship.”

Atlanta-based Search Dis­cov­ery spe­cial­izes in help­ing their clients bring more traf­fic to their web­site and improv­ing clients’ online busi­ness­es to turn vis­i­tors into cus­tomers. The agency is work­ing with Atlanta Bal­let to deter­mine their online mar­ket­ing goals and will imple­ment a ful­ly cus­tomized dig­i­tal mar­ket­ing plan includ­ing web­site redesign, dig­i­tal media buy­ing, web ana­lyt­ics and advanced search engine opti­miza­tion.

We have enjoyed work­ing with Atlanta Bal­let as a client for the past year, and we look for­ward to this new engage­ment where we will serve as their web devel­op­ment and search mar­ket­ing part­ner,” said Lee Blanken­ship, Pres­i­dent of Search Dis­cov­ery. “Start­ing with a web­site redesign and mov­ing into an ongo­ing dig­i­tal mar­ket­ing pro­gram, we plan to take Atlanta Ballet’s dig­i­tal pres­ence to a new lev­el of engage­ment with their cus­tomers.”

About Search Dis­cov­ery, Inc.:
Search Dis­cov­ery is an online con­sul­tan­cy locat­ed in Atlanta, GA that has been in busi­ness since 2004. As experts in cut­ting-edge online mar­ket­ing, Search Dis­cov­ery works with every client as a part­ner, pro­vid­ing unique busi­ness solu­tions with out­stand­ing cus­tomer ser­vice. Through paid search, SEO, and opti­mized site per­for­mance, Search Dis­cov­ery has helped to improve online oper­a­tions for clients such as Chick-Fil-A,, and Alter­na­tive Appar­el. Addi­tion­al com­pa­ny infor­ma­tion can be found at

About Atlanta Bal­let:
Found­ed in 1929, Atlanta Bal­let is one of the pre­mier dance com­pa­nies in the coun­try and the offi­cial state Bal­let of Geor­gia. Atlanta Ballet’s eclec­tic reper­toire spans bal­let his­to­ry, high­light­ed by beloved clas­sics and inven­tive orig­i­nals. After 81 years, Atlanta Bal­let con­tin­ues its com­mit­ment to share and edu­cate audi­ences on the empow­er­ing joy of dance. In 1996, Atlanta Bal­let opened the Cen­tre for Dance Edu­ca­tion and is ded­i­cat­ed to nur­tur­ing young dancers while pro­vid­ing an out­let for adults to express their cre­ativ­i­ty. The Cen­tre serves over 150,000 peo­ple in metro Atlanta each year. Atlanta Ballet’s roots remain firm­ly ground­ed in the Atlanta com­mu­ni­ty and con­tin­ue to play a vital role in the city’s cul­tur­al growth and revi­tal­iza­tion. Addi­tion­al com­pa­ny infor­ma­tion can be found at

Lee Blanken­ship – Pres­i­dent
Search Dis­cov­ery, Inc.
(Office) 404−898−0430