Takeaways from Adobe Summit 2018
Hopefully, if you attended Adobe Summit 2018, you will have worked through the after-effects of the sensory overload of Vegas combined with the sensory overload of Summit by now, but who knows?
For Migrations from DTM to Launch, by Adobe — Search Discovery is the Clear Choice
We’ve done an exhaustive, head-to-head, point-by-point comparison between three great migrators. While all of those evaluated showed particular strengths, many did not have strengths that map well to the task of migrating from DTM to Launch by Adobe....
Introducing The SDI Toolkit
What does 007’s iconic1964 Aston Martin DB5 and the SDI Toolkit for Launch, by Adobe have in common?
DTM Switch is Ready For Launch
Adobe DTM Switch with its 28,000+ weekly users is now the Launch and DTM Switch. We have overhauled it to support Launch, by Adobe environments as well as DTM staging. Have you ever wondered what life was like before we had the Adobe DTM Switch chrome extension?...
Adobe Summit 2017 — A Comprehensive Overview
This was an interesting year for Summit. Should you be excited about what you saw? Confused? Overwhelmed? This post will answer those questions, in addition to offering advice and a little deeper insight. We have distilled mainstage content, session content,...
Search Discovery to Sponsor Adobe Summit for Fourth Consecutive Year
2017 marks our fourth consecutive year sponsoring Adobe Summit, and it’s been an amazing journey getting to this point. When we first attended Adobe Summit in 2013, we were excited to show off our new tag management software called Satellite. Later that year,...
Say Farewell to Adobe Tag Manager
Old and busted: Adobe Tag Manager (ATM) New hotness: Adobe Dynamic Tag Management (DTM) You might have heard the news. Adobe is sunsetting their old Adobe Tag Manager product. This product was replaced in September 2013 with the launch of Dynamic Tag Management in...
Validating your Adobe DTM Data Layer with this simple script
In my last post I talked about a few different ways to validate DTM rules and scripts in real time using the browser console. In addition for the need to understand general validation, many clients will deploy a data layer directly on each page as part of their...