Data Science

Adobe’s new AI-Driven Marketing Measurement in the Adobe Experience Cloud joins Marketing Mix Modeling
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ML pipelines help brands analyze call center data in real time to improve CX
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Cognition in the information age has changed. This is post 1 of 4 exploring
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Got campaign tracking discrepancies? Here’s how we got to the bottom of a 98%
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Announced first at Adobe Summit 2022, this new open source R package harnesses the
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Search Discovery reveals adobeanalyticsr for Adobe Analytics API v 2.0 and the benefits of
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