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Google Tags For Local Businesses

It used to be that all Google sponsored listings were managed though AdWords.  In the past several months, Google has expanded the scope of  sponsored results to include Seller Ratings and now Google Tags. For a flat monthly fee of $25, businesses can enhance their listings that appear on Google.com and Google Maps with a yellow tag …

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Benefits of RDFa and Consumer Advocacy

Google’s integration of rich snippets into their search engine results page (SERP) provides yet another way for webmasters to communicate the value of their site. Utilizing micro-formats and Rich Description Framework (RDFa) markup give sites the ability surface reviews and ratings for products, services, and other information on your site. For example, RDFa allows your …

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