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Now is the time to plan, prepare, and act to meet your customers where they are.

While advancements in automation and targeted audiences certainly inspire dreams of smarter, cost-efficient digital marketing, one crucial detail is often overlooked: data quality.

We are excited to announce that Adam Greco is joining Search Discovery as Senior Director, Technology Solutions. Mr. Greco is one of the world’s most renowned digital analysts and an Adobe Analytics expert, he will play an instrumental role in the growth and development of our recently launched Apollo solution and related service offerings.

International Women’s Day in 2019 was on March 8th. In honor of that day, two of the three regular co-hosts of the Digital Analytics Power Hour podcast (the two straight, white, cisgender male ones — both of whom now work at Search Discovery) sat out the episode and handed the mic fully over to their …

Creating Balanced Teams (and Avoiding Groupthink) Read More »

  Podcasts are on the rise! Consider: According to research conducted in 2018 by the Reuters Institute for the Study of Journalism, 34% of individuals 18 years old and older across 22 developed countries have accessed a podcast in the last month According to a study conducted by the IAB and PwC in 2018, U.S. podcast …

Podcast Measurement: A RAD Emerging Standard Read More »

Women In Technology (WIT) serves as a passionate advocate for women and girls at every stage of their STEAM careers and we are proud to be a supporter of this organization.