Marketers strive to use data to drive decisions, but the process can be overwhelming. Our data governance intro explains the steps for incorporating data management with clarity and focus.
Business Impact is the benefit realized from a project or initiative expressed in terms of taking action vs. doing nothing.
Leveraging audience insights in display and social marketing is second nature. But these insights also can and should be a part of your search marketing strategy. This post details the advantages of elevating personas with audience segments
Learn How and when you should consider revisiting strategy, and why the plans you made during normal times may no longer be a focus in a time of crisis.
Practical tips for ensuring your Domo instance sparks joy and delivers business value.
Practical tips for ensuring your Domo instance sparks joy
and delivers business value.