There are a lot of great tools out there to deter­mine and analyze the speed of your site. Google’s recently launched has the poten­tial to cut through the infor­ma­tion over­load gener­ally asso­ci­ated with these types of tools. It aims to provide a simple analy­sis for Search Engine Opti­miza­tion and infor­ma­tion that will help improve your site’s perfor­mance.

Page Speed Online is easy to use even for the novice. Simply enter a URL and let Google calcu­late the page speed score along with a list of sugges­tions for improve­ment. The best part? There is no need to install any soft­ware or browser plugins.

Google orga­nizes improve­ment sugges­tions as high, medium, and low prior­ity. High prior­ity items include sugges­tions that repre­sent the largest poten­tial perfor­mance increase with the least amount of devel­op­ment effort. Lower prior­ity sugges­tions are solu­tions that would only bring about a minimal increase in perfor­mance. Page Speed also provides a helpful “rules without sugges­tions” list, which lays out the perfor­mance prob­lems your site has already fixed. From mini­miz­ing redi­rects to opti­miz­ing images, Page Speed will tell you the tech­ni­cal reasons behind why your site may not be perform­ing at the level you would like.

In addi­tion, Page Speed Online provides the ability to analyze the perfor­mance of your mobile site, a first for any tool of this kind. Given the expo­nen­tial growth of mobile web brows­ing, Google Page Speed is sure to be a go-to resource for mobile SEO analy­sis.

One of Google’s top prior­i­ties is to improve the overall speed of the Inter­net. Thus, page load time is increas­ingly an impor­tant factor in a site’s Google rank­ings. Google’s head of webspam, Matt Cutts, recently stated that improv­ing page speed should be one of web masters’ top prior­i­ties. In this way, it is crucial you recog­nize the poten­tial SEO improve­ments that may increase your site perfor­mance. Google’s Page Speed Online provides a simpler way to do just that.