After years of working in the search engine marketing industry and grooming search professionals for large agencies, Lee Blankenship opened up his own SEM agency in Atlanta in late 2004. A true startup story, Lee founded Search Discovery out of his house and hired his first employee in 2005.
With a strong reputation in the Atlanta market as a successful search marketer, Search Discovery garnered business referrals from friends and agencies in the area. The client list continued to grow. In 2007, Lee hired his next 4 employees and expanded his agency offerings beyond paid media to include search engine optimization and web analytics.
Hiring only innovative minds and industry leaders, Search Discovery created a client performance department in 2008. To augment its existing offerings, this team focused on blending web analytics, usability, and information architecture practices to better measure online behavior and optimize toward better post-click results.
In 2009 Search Discovery’s team created and launched the Satellite Tag Management system and become one of four Google Analytics Premium Resellers in the country. This established Search Discovery as a significant player in the Digital Analytics industry.
From 2009 to 2013 Search Discovery grew rapidly, doubling our team and adding many new Satellite customers. In July of 2013, Search Discovery sold Satellite Tag Management System to Adobe which was subsequently launched as part of the Adobe Marketing Cloud under the name Adobe Dynamic Tag Manager.
Today, Search Discovery is a full service Digital Analytics, SEO, and Paid Search agency. Packed to the gills with talent, the Search Discovery team is constantly growing adding talented people all over the country and delivering business impact to clients and brands such as Chick-Fil‑A, AT&T, Citrix, Ariba, Gamestop.com, ApartmentFinder.com and more.