Businesses often don’t know what to focus on when it comes to their web sites or have a difficult time getting access to data that should be easy to retrieve. Our KPI and Dashboard development process provides you a simple, but complete way of seeing how your web efforts are working. This engagement centers around your business, how you market, key revenue drivers, and how we can best use the data available to best spend the resources you have.
We will give your business a clear line of sight between the metrics being revealed in your web analytics data and how your business can react to changes in KPIs. We will work with your team to outline the KPIs that should cause change and optimization, what those changes and optimizations may be, and create customized dashboards to present those KPIs in context and with supporting information.