All the events in the dig­i­tal mar­ket­ing and ana­lyt­ics world can be over­whelm­ing, and they prob­a­bly leave you ask­ing lots of ques­tions. When is the event? How long is it? Is this actu­al­ly going to be use­ful? How much does it cost?

Luck­i­ly for you, attend­ing ObservePoint’s Ana­lyt­ics Sum­mit on Novem­ber 17th means avoid­ing plen­ty of indus­try event strug­gles. Here’s just a few rea­sons why you should go:

You’ll learn how to go from data reporting to business impact.

There’s no point in col­lect­ing data for data’s sake. At Ana­lyt­ics Sum­mit, you’ll dis­cov­er inno­v­a­tive ways to archi­tect, apply, and gov­ern your dig­i­tal ana­lyt­ics ini­tia­tives to pro­duce bet­ter and more prof­itable omnichan­nel expe­ri­ences. You and your team will leave with new insight on using web ana­lyt­ics and data gov­er­nance to achieve your dig­i­tal mar­ket­ing goals.

You don’t have to leave your desk.

Ana­lyt­ics Sum­mit is a vir­tu­al event, mean­ing you can attend from the com­fort of your office or your home. Atten­dees enter the vir­tu­al expo cen­ter like they would a real life one, but they also have the option to watch 30 minute, on-demand ses­sions lead by indus­try experts.

You’ll be in good company.

You’ll be one of over 5,000 indus­try pro­fes­sion­als who are ready to bet­ter lever­age ana­lyt­ics data, dri­ve com­pelling cus­tomer expe­ri­ences, and leapfrog their com­pe­ti­tion in today’s mobile and big data appli­ca­tion shifts.

There’s plen­ty of indus­try lead­ers and experts, too. In all, more than 25 experts will deliv­er pre­sen­ta­tions at Ana­lyt­ics Sum­mit, includ­ing Rusty Warn­er of For­rester, Adam Gre­co of Ana­lyt­ics Demys­ti­fied, and Eliz­a­beth “Smalls” Eck­els of Smalls Ana­lyt­ics, just to name a few.

It’s free.

Nuf said. Sim­ply reg­is­ter online, and you have an all access pass to this year’s event.

Search Discovery will host an insightful breakout session on mobile and app analytics.

Nowa­days, busi­ness­es don’t con­nect with their cus­tomers just through the web — apps, mobile, and even voice tech­nolo­gies like Siri and Ama­zon Alexa mat­ter, too. Our break­out ses­sion, “Hey Siri, What Are App Ana­lyt­ics?”, will give you a crash course in using non web-cen­tric ana­lyt­ics for max busi­ness impact.

If this sounds like your type of event, be sure to reserve your spot. We hope to see you there!