Why You Should Go to ObservePoint’s Analytics Summit

All the events in the digital marketing and analytics world can be overwhelming, and they probably leave you asking lots of questions. When is the event? How long is it? Is this actually going to be useful? How much does it cost?

Luckily for you, attending ObservePoint’s Analytics Summit on November 17th means avoiding plenty of industry event struggles. Here’s just a few reasons why you should go:

You’ll learn how to go from data reporting to business impact.

There’s no point in collecting data for data’s sake. At Analytics Summit, you’ll discover innovative ways to architect, apply, and govern your digital analytics initiatives to produce better and more profitable omnichannel experiences. You and your team will leave with new insight on using web analytics and data governance to achieve your digital marketing goals.

You don’t have to leave your desk.

Analytics Summit is a virtual event, meaning you can attend from the comfort of your office or your home. Attendees enter the virtual expo center like they would a real life one, but they also have the option to watch 30 minute, on-demand sessions lead by industry experts.

You’ll be in good company.

You’ll be one of over 5,000 industry professionals who are ready to better leverage analytics data, drive compelling customer experiences, and leapfrog their competition in today’s mobile and big data application shifts.

There’s plenty of industry leaders and experts, too. In all, more than 25 experts will deliver presentations at Analytics Summit, including Rusty Warner of Forrester, Adam Greco of Analytics Demystified, and Elizabeth “Smalls” Eckels of Smalls Analytics, just to name a few.

It’s free.

‘Nuf said. Simply register online, and you have an all access pass to this year’s event.

Search Discovery will host an insightful breakout session on mobile and app analytics.

Nowadays, businesses don’t connect with their customers just through the web — apps, mobile, and even voice technologies like Siri and Amazon Alexa matter, too. Our breakout session, “Hey Siri, What Are App Analytics?”, will give you a crash course in using non web-centric analytics for max business impact.

If this sounds like your type of event, be sure to reserve your spot. We hope to see you there!

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