“I am impressed.”
“Wow! That is really cool.”
“Why are there always so many people at your booth?”
These were some of the things I heard people say who visited our Satellite booth last week at eMetrics in Boston. It was awesome to show Satellite to so many great analytics and marketing people. In some ways, eMetrics Boston was the coming out party for tag management as an industry. Vendor presence was ubiquitous, and Google announced their entry into the tag management space with Google Tag Manager.
As the new guy, I got a lot of questions from people in the analytics community asking me whether I regretted my decision to join a tag management vendor at the same time as Google announcing their entry into the industry. The short answer: I couldn’t have timed it better if I were a genius. To paraphrase Des Cahill, in his recent blog post over at Ensighten, “Time to get out the long boards and ride the wave.”
Don’t just take the word of the new guy that Satellite is the best at this, let us show you in a proof of concept.