We are excit­ed to announce today that Lea Pica is join­ing Search Dis­cov­ery to fur­ther expand our ana­lyt­ics and dig­i­tal mar­ket­ing solu­tion offer­ings. Lea Pica comes with a wealth of expe­ri­ence with­in the ana­lyt­ics indus­try, hav­ing spent the last thir­teen years as a dig­i­tal ana­lyt­ics prac­ti­tion­er, social media mar­keter and blog­ger work­ing for com­pa­nies like Scholas­tic, Razor­fish, Victoria’s Secret, and Pru­den­tial.

Lea joins our team as Direc­tor of Data Visu­al­iza­tion and Sto­ry­telling to fur­ther our agency’s recent suc­cess enabling orga­ni­za­tions to make bet­ter deci­sions using data. She will play a vital role in expand­ing our offer­ings for their clients. This includes lead­ing the launch of new train­ing solu­tion offer­ings, expand­ing and improv­ing cur­rent client offer­ings across the agency and assist­ing in grow­ing the Domo Con­sult­ing busi­ness the com­pa­ny recent­ly launched.

We could not be more excit­ed to wel­come Lea to our team.” states Mike Gustafson, Pres­i­dent of Search Dis­cov­ery. “We engaged Lea to train our agency to become more effec­tive at visu­al­iz­ing and pre­sent­ing data. Fol­low­ing that train­ing, it was clear Lea would be an incred­i­ble addi­tion to our team and would solve chal­lenges and prob­lems our cur­rent clients are strug­gling with day to day. Our clients strug­gle with pre­sent­ing and using data effec­tive­ly with­in their orga­ni­za­tions. Lea will help us in solv­ing these chal­lenges for our clients.”

Lea com­ments, “The prospect of join­ing an ana­lyt­ics agency so well-respect­ed and replete with tal­ent is noth­ing short of a dream. I’m thrilled to be part­ner­ing with Search Dis­cov­ery to fur­ther the mis­sion of empow­er­ing every dig­i­tal ana­lyst and mar­keter with the data visu­al­iza­tion and pre­sen­ta­tion toolk­it they need to inspire action and cre­ate an impact. ”

Lea is an accom­plished speak­er, writer and pod­cast­er hav­ing spo­ken at indus­try and com­pa­ny events includ­ing eMet­rics, Ana­lyt­ics Demys­ti­fied, Con­ver­sionXL, and Fore­See. Her pod­cast, “The Present Beyond Mea­sure Show”, helps lis­ten­ers grow their data sto­ry­telling skillset, inter­views the lead­ing minds in dig­i­tal ana­lyt­ics, and has become one of the most pop­u­lar ana­lyt­ics pod­casts in less than a year.

Inter­est­ed in learn­ing how we can help you make bet­ter deci­sions and tell bet­ter sto­ries using data? Reach out to us today.