Direc­tor of Product Strat­egy Lee Isensee will be joining more than 25 top indus­try leaders at this impres­sive online digital market­ing and analyt­ics summit.

Partic­i­pants in this virtual summit include indus­try leaders in the advanc­ing web and mobile app analyt­ics space.

Lee Isensee was selected to partic­i­pate in the event by Observe­Point based on his influ­ence in digital market­ing and analyt­ics lead­er­ship.

He will present at the virtual summit on Novem­ber 17th. Atten­dees can regis­ter online for free to attend the virtual event.

We are very excited to be joined by orga­ni­za­tions and thought-leaders of such caliber,” said Observe­Point CEO, Rob Seolas, “These influ­encers advance the analyt­ics market­place of ideas by sharing action­able, research-based, rele­vant points-of-view and best prac­tices.”

With two decades in digital market­ing, product, and strate­gic consult­ing, Lee is a highly regarded expert that has helped shape the ever-evolv­ing digital indus­try. By combin­ing his broad scope of skills into a clear execu­tion plan, he has made compre­hen­sive digital strate­gies a reality for some of the world’s top brands.

At Analyt­ics Summit, he will present his break­out session “Hey Siri, What Are App Analyt­ics?”, where he will discuss how compa­nies can harness non-web-centric analyt­ics for maximum busi­ness impact.

We’ve come a long way from the early days of mobile: m dot sites, and later, respon­sive design,” said Lee. “Apps are sophis­ti­cated, and demand non-web-centric analyt­ics to truly measure their value.”

To regis­ter for the virtual Analyt­ics Summit, visit ObservePoint’s website.