The most important aspect of social media is listening. Today, monitoring and moderating the online conversations about your brand is a necessity. This will not only give you a direct link to your customers, but it will allow you to protect the online reputation of your business.
As a social monitoring client, Search Discovery will continually monitor all online mentions of your brand to identify key business insights for your company. As a result, we will deliver to you a summary of the online conversations going on about your brand, your industry and your competitors. We’ll give it to you straight—including the negative—and then customize an online reputation management strategy that fits your brand.
This offering includes:
- Continual monitoring of social sites, blogs, forums and any other channels where online conversations are happening
- Issue identification
- Suggested responses
- Highlighting positive mentions
- Damage control