User Management & Workflow

User Management & Workflow

It doesn’t matter if you manage an enter­prise sized website or not, making sure the tag manage­ment system you choose can provide you with a reli­able & secure work­flow process to ensure only rules that have been approved and veri­fied ever reach your...
Serving Up Some Hosting Options

Serving Up Some Hosting Options

Reli­able and Speedy Figur­ing out how and where to host your website content is a chal­leng­ing and some­times frus­trat­ing process. Self-hosting, Content Deliv­ery Networks (CDN), redun­dant services, reli­a­bil­ity, trans­fer speeds, global caching, the list seems...
Are Templates a Real Time Saver?

Are Templates a Real Time Saver?

by Rudi Shumpert, Direc­tor, Strate­gic Services – Satel­lite Your website is not unique. You have invested large piles of money, time, & resources to create a web site that is just like every other one on the planet. You do not spend time on creative,...
The True Cost of Tag Management

The True Cost of Tag Management

by Rudi Shumpert, Direc­tor, Strate­gic Services – Satel­lite When I first joined the Satel­lite team at Search Discovery I liked this tag line so much that I included it in my email signa­ture, and used it with clients and prospects alike.   This has spurred...
To Host Or Not to Host?

To Host Or Not to Host?

by Rudi Shumpert Having spent the last few years working with clients large and small to eval­u­ate and imple­ment tag manage­ment systems, I have heard it all. “Does your tool produce golden eggs?” “Does your tool have heat vision?” “Does your tool guar­an­tee that...
Meet Rover

Meet Rover

by Carolina Beltrán, Satel­lite Ninja Quick ques­tion for my digital market­ing colleagues: How many of you have looked at a website and thought “I”m track­ing conver­sions and revenue on this site, but what about all these other links? Social links. Down­load links....