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How to QA Adobe DTM with the DTM Switch

How to QA Adobe DTM with the DTM Switch

by Wendy Ertter, Senior Analytics Manager | Jan 8, 2015 | adobe analytics, adobe DTM, analytics, digital marketing

It’s a no-brainer that vali­da­tion plays a crit­i­cal role with any tag manage­ment imple­men­ta­tion. In addi­tion to check­ing the analyt­ics vari­ables for data accu­racy on a page load or link click, it is equally impor­tant to test that your code and tag rules...
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