Team Member Spotlight: Kyle Ikeda

by Dec 9, 2019

Kyle Ikeda

Plat­form Engi­neer

Kyle joined Search Discovery 2 years ago after working 5 years for a Fortune 500 finan­cial services company. He works remotely based out of the San Fran­cisco Bay Area, and has over 7 years of digital market­ing expe­ri­ence. He is an expert in analyt­ics and tag manage­ment tools such as Google Analyt­ics, Tag Manager, DataS­tu­dio, Adobe Analyt­ics, Launch, and DTM. He’s imple­mented and main­tained solu­tions for network commu­ni­ca­tions, phar­ma­ceu­ti­cal, banking, real estate, food, and services indus­tries.

Follow Kyle on LinkedIn. 


Get to know Kyle

If you won the lottery, what is the first thing you would do?

Invest most of it and share the rest with family, friends and char­i­ties.


If you could be any fictional character, who would you choose?

Iron Man. He loves tech­nol­ogy and cars, and I suppose saving the world is pretty cool too.



Where is the best place you’ve traveled to and why?

Switzer­land. Whether you visit the tourist hotspots or wander the roads less trav­eled, you’ll find amazing views to soak up.


What three traits define you?

Strate­gic, Prac­ti­cal, and Curious.



What is something that you recently learned?

I’ve learned about Adobe Launch and what it takes to fully migrate from DTM. Having a lot of expe­ri­ence with Google Tag Manager already, I believe it’s impor­tant for me to be knowl­edge­able and flex­i­ble with both plat­forms to support our clients.

What is an important/cool trend you see in our industry today?

Data is the world’s most expen­sive resource. Person­ally it is great to see user data privacy laws go into effect like GDPR and CCPA, but for our work it does present some new chal­lenges we’ll have to navi­gate.



What 3 words would you use to describe Search Discovery?

Knowl­edge­able, Helpful and Pioneers.

Our purpose is to help people thrive. Describe a transformation you’ve experienced in your time at SDI?

When I first joined SDI I had limited knowl­edge with Google Analyt­ics, Tag Manager, AdWords, Opti­mize and DataS­tu­dio. Now I’ve been able to expand my knowl­edge and expe­ri­ence to Adobe Analyt­ics, Launch, DTM, Target and Domo.



What’s your favorite thing about working at Search Discovery?

The support system. Knowing that I can reach out to anyone when I need help and they will take the time to help when needed!

Find an Exciting Career

Learn more about open oppor­tu­ni­ties and life at Search Discovery.