The more you know about your customers, the better you can market to them, and a centralized, integrated, persistent data store is the basis for a CDP. By connecting to and integrating data from your disparate, siloed data sources, we build the foundation of your implementation. We then help you create 180- or 360-degree views of your customers as part of a strategy powered by data that utilizes all you know about your customers. We help you deploy a data-informed, cross-channel marketing strategy, thereby achieving ROI.
impact we deliver
- Integrate and harmonize your multi-channel data into a central location
- Gain valuable insights into your customers and their journey
- Enable one-on-one marketing to your customers
Why we partner with treasure data
We follow a standard approach in all of the Treasure Data solutions we build:
- Discovery – This is arguably the most important part of any engagement—understanding your goals, use cases, data sources, and strategies.
- Implementation – We build the foundation of your Treasure Data implementation by ingesting your multi-channel data, building your customer database with unified profiles, and creating your customer segments.
- Activation – We enable activation of your marketing campaigns by sharing the customer profiles and segments with your marketing systems.
- Optimization – We analyze your data to gain insights and understand performance. This is essential to us making recommendations on how to optimize your marketing strategy.
- Enablement – We train you and your team so that Treasure Data is an integral part of your marketing strategy.