In comparison to other dashboarding and marketing data visualization tools, Datorama combines real-time data from multiple sources to give you an accurate picture of how you’re performing across channels.
If you’re struggling with incomplete views of your customers due to lack of data integration, that means you’re unable to deliver personalized experiences (on web, email, and mobile) and that you’re not using data to convert anonymous visitors or increase CLV of existing customers. Those are just the problems that our partnership with Interaction Studio resolves.
IMPACT WE DELIVER:
Multinational Pharmaceutical Co. | Comprehensive Strategy Engagement
Top British multinational pharmaceutical company builds a center of excellence through comprehensive strategy engagement.Read More
- Released first production dashboards within 90 days
- Built a center of data excellence.
- Instilled an experimentation culture and optimization capability
High Tech | Optimization Program Across Channels
Insights from personalization program drive business growth, novel opportunities, and incredible media spend savings.Read More
- Drove 11% growth of registrations
- 388 net new contacts, opportunity valued at nearly $7.7MM
- Potential of $1MM cost savings in media spend
American Cancer Society | Optimization Current State Assessment & Vendor Evaluation
The new technology and processes created by Search Discovery helped American Cancer Society increase test volume and impact.Read More
- 5.4% growth in YoY donations
We follow a standard approach in all of the Interaction Studio solutions we build:
This is arguably the most important part of any engagement. We use Discovery to help you understand your goals, use cases, data sources and strategies.
We build the foundation of your Interaction Studio implementation. We ingest your multi-channel data, configure your catalog, map your site(s), resolve your unified customer profiles, and create your customer segments.
We enable and create the recommendations and promotions that will power your web and mobile campaigns, with which your customers directly interact.
We analyze your data to gain insights and understand performance. This is essential to us making recommendations on how to optimize your marketing strategy.
We train you and your team so that Interaction Studio becomes a daily part of your marketing strategy.