Automation & Self-Service Reporting
- Released first production dashboards within 90 days
- Built a center of data excellence.
- Instilled an experimentation culture and optimization capability
- Drove 11% growth of registrations
- 388 net new contacts, opportunity valued at nearly $7.7MM
- Potential of $1MM cost savings in media spend
- 5.4% growth in YoY donations
At Search Discovery we have a tested methodology for rolling out self-service reporting to enterprises, which always begins with defining key business questions. Where will analytics be most impactful in our end-users’ workflow? What data is needed to support decision-making? Understanding these questions (and many others) helps us to put together a data analytics strategy that helps an organization achieve business impact.
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