2023 Data Transformation Outlook
Mike Gustafson, President
Get a comprehensive 2023 outlook from some of the most respected thinkers in analytics, privacy, data science, data engineering, digital marketing, & experimentation.
STRATEGY:
Organizations grow, evolve, and expand their data-related assets constantly. Typically, this happens across departments and lines of business, creating a high degree of variability. This creates a challenge for executives, directors, and managers, who often don’t know what data and resources they have, which processes are in place to manage them, and ultimately how effective they are. For these reasons, Search Discovery developed our Data Strategy Assessments and Audit services.
WE DELIVER:
An unbiased evaluation of the current state of your data and analytics ecosystem
Illustration of strengths and weaknesses across seven core aspects of a healthy ecosystem
Detailed analysis on the root cause of issues and opportunities
A benchmark of your organization in terms of maturity and readiness for using data effectively
OUR APPROACH
Search Discovery’s Data Strategy Assessment Methodology employs a framework that is designed to assess an organization’s current capabilities, including both strengths and weaknesses, as well as the organization’s readiness for using data with purpose. The criteria within this assessment are organized into categories that are aligned to seven core aspects of the data and analytics ecosystem.
1:
Overall Data Strategy
2:
Tools & Integrations
3:
Insights & Analysis
4:
Operational Enablement
5:
Data Visualization & Storytelling
6:
Optimization
7:
Data Science
These Assessments are used to facilitate guided discussions during Discovery Workshops and Interviews, with the goal of capturing an accurate portrayal of each client’s current state. This information allows us to plot each client along a maturity path that includes Basic, Emerging, Strong, and Exemplary stages. Assessments are scored numerically using a rubric that helps clients envision their ideal state.
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