An Ideation workshop can help your team design a/b tests that foment empathy, combat biases, and promote customer focus. Learn how.
Insights From Industry Leaders:
Apollo, an analytics management system, is now a free data migration tool to transition from UA to GA4 or to set up a fresh GA4. Learn more!
Salesforce Marketing Cloud Personalization (FKA ‘Interaction Studio’) empowers meaningful interactions with customers across channels & at scale. Learn how.
For a solid 1st-party data strategy, learn how to optimize your loyalty program using personalization.
Use heuristic analysis (heuristic evaluation) to challenge assumptions & biases and provide alternate best practice methods for evaluating digital experience.
This quick, step-by-step GA4 transition demo shows how to migrate from UA to Google Analytics 4 using the Apollo analytics management system.