Analytics Archives | Search Discovery

Stay Updated on Apple Data Privacy: Mail Tracking Protection

Apple’s data privacy efforts put new limitations on mail tracking. Learn about Apple’s mail tracking protection and keep up with digital marketing’s ever-changing privacy landscapes. Search Discovery helps you navigate new advertising privacy frontiers.

Goals vs. Conversion Events in Google Analytics 4

Google Analytics 4 (GA4) replaces “goals” with “conversion events.” Compare goals vs. events in Google Analytics, learn the benefits and limitations of conversion event tracking, how to use the new metrics and reports, and how to create Google Analytics custom events.

Apollo Product Demonstration Webinar

Come to this webinar to see how the new Apollo platform can improve your digital analytics implementation.

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