Biggest takeaway from Restaurant Leadership Conference (RLC) 2022: The restaurant industry is focused on using data, technology, and analytics to rapidly improve as consumer preferences shift. Learn more!
THE LATEST THINKING
As of May 11, 2022, Google is enforcing its new EU Consent Policy Requirements. Advertisers may receive warnings if they do not have consent management properly configured for EU properties or campaigns. Search Discovery can assist with consent management integration.
Senior Business Intelligence Associate Sean McClain takes on the “gaps and islands problem” in Salesforce using SQL window functions. What happens next will blow your mind!
Post 2 in a series that summarizes ideation techniques to develop customer-centric testing hypotheses. Learn about digital behavioral analysis for high value test ideas & what to read next
Got campaign tracking discrepancies? Here’s how we got to the bottom of a 98% tracking and reporting discrepancy for a global leader in logistics and shipping. #invisiblearmsrace #botsareathing.
Announced first at Adobe Summit 2022, this new open source R package harnesses the power of CJA and R together. Learn the functions and benefits of cjar for analytics and data science teams.
Adobe Summit 2022 covered a lot of ground for data, marketing, and analytics! From CJA to RT-CDP to Pocket Analytics to Summit Sneaks, we review 10 key digital experience announcements.