TRANSFORM YOUR DATA FROM POTENTIAL TO ADVANTAGE

Give your data purpose. Solve the data challenges you have today. Our services connect and activate your data to build your capabilities and deliver increasing efficiencies. The further you engage our services, the more we can maximize your data’s business impact and transform your business with data.
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OUR SERVICES

strategy

STRATEGY

Clarify how you’re going to reach your goals and connect your data to a purpose.

DevEng

DATA ENGINEERING

Architect and build your data ecosystem to provide high-quality data your teams can trust.

CustomerActivation

BUSINESS INTELLIGENCE

Remove data silos by connecting all your data. Deliver synthesized insights to the people who need it across your organization.

Analytics

ANALYTICS

Understand and gain insights through comprehensive analysis, models, and assessments that allow you to solve your toughest challenges and realize your greatest opportunities.

AIDataScience

DATA SCIENCE

Go beyond human ability, leveraging machine learning models to understand your customers and operations better through advanced segmentation and attribution.

marketing-01

MARKETING

Activate your data and insights through world-class marketing programs.

Optimization

OPTIMIZATION

Generate ongoing business impact and improvement through continuous experimentation and learning.

PBS | Roadmapping a Plan for the Future
Accomplishing the organizational mission with an executable data strategy for operational alignment.

  • Developed strategic plan
  • Delivered clear operating model
  • Reduced manual work by 80%
  • Enhanced trust in data
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    Fortune 50 CPG Co. | Global Analytics Deployment Solution
    For a top multinational CPG and healthcare co., transitioning to a more appropriate platform provides scalability, standardization, and significant annual savings.

    • 550+ sites in <8 mo
    • $375K annual savings
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    Novartis | Optimizing Product Launches
    Centralizing data optimizes a second-to-market launch and also yields insights and readiness for future launches.

    • Enabled aligned processes for quick reactions, adaptive sales strategies, and valuable insights collection
    • Facilitated structured communication between internal and field teams
    • Prepared organization for future launches with new, high-quality data
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    Gamestop | Sustainable Growth for a Long-term Partner
    Driving growth for five years straight with digital marketing vigilance.

    • 20-40% growth in YoY site traffic every year, for five years
    • Developed a successful strategy to implement code accessibility measures
    • Created a pre-release and on-boarding process initiative that led to optimized top positions for new product releases
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    Michaels | YoY Overall Performance Excellence
    Seamless transition between two paid search programs pays off with 99% total revenue increase on 40% increased investment YoY.

    • Immediate YoY ROAS impact during February transition period
    • Revenue and ROAS figures outperformed 2016 every month in 2017
    • 99% total revenue increase on 40% increased investment YoY
    • 43% ROAS improvement for Michaels SEM program YoY
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    High Tech | Optimization Training
    Improving hypotheses, analyses, and test templates for hundreds of participants in our onsite optimization training.

    • Workshop feedback from team leaders and participants has been overwhelmingly positive.
    • Built operational capacity of the Learning & Development Team, say cross-functional partners.
    • Hypotheses, analyses, and test templates have improved for the participating teams.
    • The training program has now expanded to cover nearly 500 participants and continues to grow.
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    BUSINESS IMPACT

    • Make and/or save you money

    Brand Awareness, Corporate Growth, Operational Efficiency, Sales Enablement, Media Optimization, ROI Improvement, Lower Cost per Acquisition/Cost per Lead, Budget Optimization

    • Improve your capabilities, resources, and operations
    Technology Implementation, Data Automation, Data Quality, Governance, Dashboards, Process Development, Training, Strategy Development, Data Literacy, Corporate Alignment, CoE Deployment
    • Improve your customer and/or employee experience
    Personalization, Targeting, Improved Customer Satisfaction, Sentiment Analysis, Measurement Framework, App Development, Error Tracking/Resolution

    START YOUR DATA TRANSFORMATION

    Looking for how we can help with a specific platform or tool? Check out our Partners page or contact us. We’d love to help. 

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