DATA SCIENCE

Pioneering AI and machine learning solutions to power your business

Go beyond human ability, leveraging machine learning models to understand your customers and operations better through advanced segmentation and attribution. Our data science implementations stand out because they save you time. They are organized, provide clear value, and are readily socializable, so you can think about what you need to do with the data instead of painstakingly manipulating it into something understandable.

IMPACT DELIVERED

Reduce costs by automating repetitive tasks to increase efficiency, accuracy
Strengthen your brand through a deeper understanding of customer behavior
Monetize untapped data and marketing opportunities
Analyzing complex big data to reduce bias and discover unexplored opportunities

SUCCESS STORIES

Multinational Pharmaceutical Co. | Comprehensive Strategy Engagement

Top British multinational pharmaceutical company builds a center of excellence through comprehensive strategy engagement.

Released first production dashboards within 90 days
Built a center of data excellence
Instilled an experimentation culture and optimization capability

Regional Financial Insitution | Multivariate Analysis to Assess Variability in Applications

Utilizing rigorous data science techniques to answer difficult business questions.

Recommended optimal marketing spend based on multivariate analysis
Determined where data quality and completeness needed reinforcing
Identified opportunities for controlled experiments when marketing investments increase

SERVICES AND SOLUTIONS

Capitalize on our effective, proven library of solutions and models to help you rapidly analyze, develop, and deploy artificial and intelligence and machine learning solutions that drive business impact.

Conversational Marketing
Recommender Systems
Automated Content Analysis
Content Personalization
Clickstream Analysis
Intelligent Forecasting
Intelligent Segmentation

Intelligent Testing
Lifetime Value Modeling
Smart Stitching
Database Development
Advanced Attribution Modeling
Predictive Modeling

Measurement Instrumentation
Qualification Automation
Hedonic Price Modeling
Dynamic Resource Allocation
Product Discovery
Strategic Market Forecasting

Conversational marketing
Recommender systems
Automated content analysis
Content personalization
Clickstream analysis
Intelligent forecasting
Intelligent segmentation
Intelligent testing
Lifetime value modeling
Smart stitching
Database development
Advanced attribution modeling
Predictive modeling
Measurement instrumentation
Qualification automation
Hedonic price modeling
Dynamic resource allocation
Product discovery
Strategic market forecasting

APPROACH

We help you identify high-value opportunities for real-time prediction and automation, and then build the capability necessary to act on them. Our engagements can be comprehensive, advisory, or solve specific pain points. We engage with clients in three ways:

SOUP TO NUTS

We work with strategy to drive core business value and long-term competitive advantage, either as part of an existing strategic program (like Optimization+Testing) or as a defined workstream.

PLAYBOOK IMPLEMENTATION

We offer packaged engagements where we implement one of our solutions as part of a cloud or platform setup. In advanced cases, we will suggest additional investment to build and deploy a custom model or feature for clients.

EXPERT ADVICE

We offer retainer engagements where we can be on call to advise on technological solutions the client is considering, a multivariate testing design they are unfamiliar with, or a niche facet of analytics that requires deep expertise.